SWEAT IT OUT. POUR IT BACK.

Meter is electrolyte-charged water with zero sugar and zero calories, made for the people who train hardest. We built a brand that feels like a run at dusk: a confident serif wordmark, a quiet black and cream can, and campaign imagery shot on the move.

Client

Meter
Electrolyte drink for runners and athletes

Services

• Brand identity
• Packaging
• Campaign
• Art direction